In today’s time where everything is going digital and a lot of people are posting content online, influencers are always looking for new ways to earn money from their content.
And ever wondered where your favorite creators monetize their content? Well, LTK (formerly LIKEtoKNOW.it) has become a popular platform in the influencer industry for being a great place for up-and-rising and top-tier creators.
In this post, I will talk all about LTK – what the platform has to offer, how it works, and why it’s a great option for influencers and brands alike!
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What is LTK?
LTK (LIKEtoKNOW.it) is an influencer marketing platform and shopping app for influencers and creators who want to share products and earn money when people shop from their recommendations.
The LTK shopping platform is a great way for influencers and content creators to monetize their original content (social media posts, blog posts, affiliate marketing, etc), connect with audiences, and collaborate with brands without any stress – making it a big global creator network right now.
This platform prioritizes the success and growth of influencers while providing creator tools and brand partnership opportunities that allow them to reach their full potential.
The LTK platform is definitely one of the largest creator-shopping communities of creators, consumers, and brands. In fact, more than 40 million monthly shoppers engage with LTK.
The platform also has partnered with over 8,000 retailers and 1 million brands which makes it easier for influencers to monetize their content in different ways.
Benefits of joining LTK
So, what do LTK creators receive when they join this new platform? Here are some benefits and reasons why LTK can be an effective platform for creators.
1. Monetize Content
You can make money every time someone buys something you recommend or share. This can turn your passion for fashion finds, beauty, gift ideas, home decor, or any product you love into a source of income.
2. Access to many brands
LTK works with over 8,000 popular successful brands and about 1 million products which makes it a great place for a world-class shopping experience for its users.
But as a creator, this means you’ll have plenty of options to share with your followers and partner with your favorite brands! This means you can choose products that truly match your taste and interests.
Remember that it is best to promote products that you truly believe in and recommend so you can gain more trust from your followers!
3. Helpful Tools
LTK provides resources to help you grow as an influencer, no matter your experience or social platform level. They offer training, tips, and data insights to help you understand what your followers like most.
This makes it easier to improve your content and connect with your audience on a deeper level.
4. Easy to Use App
The LTK app makes it easy for followers to see and shop for the favorite products you recommend directly. There’s no need for affiliate links or searches! You can also give your followers shoppable links if you want to promote it on your social channels.
You can download the LTK Creator app on both the App Store and Google Play!
5. Welcomes all creators
You don’t need a huge audience to start earning on this app, which makes LTK accessible for beginner creators. Whether you’re just starting out or you already have a large following, LTK provides tools and resources to support influencers at every stage – an easy way to help improve your marketing strategies as well!
Features of LTK
1. Shoppable content
LTK allows influencers to make their posts shoppable. This means followers can tap and buy their favorite creators’ items and product recommendations right away when influencers share photos or videos featuring products on the LTK shopping app. This makes the shopping experience quick and easy.
2. Curated Collections
Influencers can create collections of their favorite items, like seasonal outfits, wish lists, top beauty picks, and other various categories.
These collections are available to followers or any user on the app, making it easy for shoppers to find and purchase items that match their style or needs.
3. Analytics Report
LTK provides an analytics dashboard where influencers can see which products and content perform the best for them and their followers.
These insights allow influencers to understand what’s working so they can make better decisions and improve their strategies for the content they create.
4. Access to Community
LTK has a supportive community of influencers, providing opportunities for networking and learning through events. The platform also offers resources, training, and support to help influencers grow.
5. Payment and Earnings
LTK’s payment system is reliable with clear commission rates and a straightforward earnings dashboard. You can always see what you’ve earned and expect transparent payments, so you never have to worry about tracking your income.
How to join LTK
LTK typically looks for influencers with strong engagement rates and a specific follower base, though they work with creators of all sizes.
To become an LTK influencer, visit the LTK website and look for the “Apply” on the top part of the page.
Fill out your details, including links to your social profiles, to show your content style.
After that, you just need to wait to get accepted! If selected, LTK will contact you with the next steps and you’ll be able to access the platform’s tools and creator benefits.
I’m Anastasia and I’m a full-time blogger, online entrepreneur, and Pinterest marketing strategist. I help digital entrepreneurs and bloggers drive targeted traffic from Pinterest either through my online courses or through Pinterest consultancy.
