Pinterest is every successful business owner’s and content creator’s secret. Why? Because Pinterest is a free platform that helps you drive traffic to your website, blog, or other social media accounts just by posting images or pins on the platform!
Pinterest is not just any other social media platform. In fact, it is more accurate to compare it to Google since Pinterest is a visual search engine that is aimed to provide you with inspiration and answers to questions you are looking for.
And with that said, once you go on Pinterest as a creator and not just another pinner, you may feel overwhelmed with how many things you need to keep track of – your analytics, how to go viral, how to schedule your pins, how to do keyword research, create pins, and more!
But do not worry because I have here the best Pinterest marketing tools that can help you with Pinterest scheduling, creating content, and more!
Best Pinterest Tools For Scheduling Pins
I know how, as business owners, we really do not have the time and luxury in the world to focus on uploading content on social media and being consistent with it. Not to mention that it is recommended to upload and pin 5 to 10 pins per day.
But do not worry because this is where Pinterest schedulers can help you save time and ease the load off of your shoulders. When it comes to Pinterest, being consistent with your uploads is very important if you want to go viral and for other Pinterest users to see your pin.
If you will ask me what is one of the Pinterest tools that I love using, I would say Tailwind in a heartbeat.
Tailwind is one of the Pinterest-approved schedulers that is going to be your Pinterest best friend because it basically can do everything for you. From scheduling your pins, being a Pinterest automation tool, suggesting the best times to post on the platform, letting you join Pinterest communities, and more!
I absolutely love using Tailwind because I have everything I need (and more) on one website. Tailwind helps you stay organized with the calendar plan they provide to you and they even send you reminders to help you be consistent with your social media marketing.
More of Tailwind’s features:
- Ghostwriter AI to help you create content and copies with ease
- Schedulers for other social media platforms such as Instagram and Facebook
- Hashtag Finder
- Pinterest Analytics
- Chrome extension
- Smartscheduler – recommends the best time to post based on your account
- Email marketing
- 24/7 customer support
- Tailwind mobile app
- And more!
Tailwind has different pricing plans that will give you full and unlimited access to their features but you can also start using the website for free with their free plan! Try Tailwind here.
Buffer is another useful Pinterest tool for scheduling and organizing your pins. You can plan, schedule, and edit your pins and then publish them directly on Pinterest.
Buffer also has Canva built-in integration so you can easily create and publish eye-catching content quickly. You can also track your pin performance such as how many repins, likes, and comments your pins receive. The website can also help you see which pins are driving the most traffic to your website or blog.
More of Buffer’s features:
- Chrome extension
- AI Assistant
- Landing page builder
- Collaboration tools
- Customer support
- and more!
You can start using Buffer for free but if you want more access to their powerful Pinterest tools and features, you can subscribe to their plans. Try Buffer here.
3. Pinterest Native Scheduler
Pinterest itself also has its own pin scheduler you can use as long as you have a Pinterest business account. However, you can only schedule Pins up to 30 days in advance in your current time zone on Android and iOS, and up to 14 days in advance on desktop.
Though you can only schedule one Pin at a time, you can have up to 100 Pins scheduled for the future. This is already perfectly fine if you do not have much content to pin to begin with and you are just starting out with Pinterest marketing and your website.
Pinterest Analytics Tools
Now that you have your pins scheduled and uploaded, how will you know if your pins do well? How will you know which pins and topics work best for your account? This is where the importance of understanding your Pinterest Analytics comes in.
4. Pinterest Analytics
You can easily access your Pinterest Analytics dashboard if you have a Pinterest Business Account. Your Pinterest Analytics is one of the best and most useful Pinterest tools for your business since you know what areas to improve in your Pinterest marketing strategy.
Through Pinterest Analytics, you will be able to see your overall presence on the platform and your engagements for all of your Pins. You will also be able to study your Pinterest account insights and find out how people who use Pinterest interact with your Pinterest content.
Cyfe is another social media management tool and analytics tool for Pinterest that features an all-in-one, real-time business dashboard where you can track your social media analytics, marketing, sales, and more including your Pinterest account!
The website also has pre-built dashboard templates that you can modify to meet your business needs and start monitoring your KPIs.
Aside from Pinterest and other social media platforms, Cyfe also has tons of different integrations including Google Analytics, email marketing tools, Shopify, and more!
More of Cyfe’s features:
- Custom Widgets
- Embedded Analytics
- Sales Dashboard
- Client Dashboards
- Historical Data – where you can archive data within Cyfe for reference and storage
- Customer support
- And more!
Cyfe offers different pricing plans but you can first start a 14-day free trial. Try Cyfe here.
Pinterest Image Creation and Editing Tools
Pinterest is all about beautiful images and graphics. It is a visual-centric website so you have to make sure that your pins will not be buried and forgotten over hundreds of beautiful pins.
If you have no idea how to start making pins, I have here the best graphic designing tools that will help level up your pins and make them more eye-catching and beautiful.
If you do not have any graphic design experience or you do not have extra time to design your pin from scratch, then Canva is the perfect tool for you. Canva is a free online graphic design website that can help improve your Pinterest campaign by providing you with ready-made beautiful Pinterest templates you can modify and use!
But aside from the templates, Canva also has a lot of free design elements and built-in editing tools to improve your pin. The platform also has royalty-free images you can use so you do not have to go to another website to fetch some high-quality images!
Another great thing about Canva is that once you are done with your pin creation, you can publish your image directly to Pinterest from the Canva website!
Canva is a free-to-use editing tool but you can also try their premium version to get access to exclusive features. Try Canva here.
Bonus: Need more help in designing pins on Pinterest to drive traffic to your website? I have here 20 Pinterest templates for Canva you can use that can assure you will get clicks and web visits!
Adobe is definitely one of the most trusted tools to help you create astonishing graphics, illustrations, videos, and more. Adobe has several popular applications that can help you create beautiful Pinterest pins such as Adobe Photoshop, Adobe Illustration, and Adobe Lightroom.
Though I would have to say that using Adobe Photoshop, for example, may require you to have a bit of graphic design knowledge to start but everything is easily searchable anyways.
You can check out Adobe here.
Pinterest can actually flag your account if you get reported for image copyright. With this, it is important that you be careful and use royalty-free or copyright-free images in your pins.
And with that said, I personally use Depositphotos since they have a large collection (260 million+ of files!) of stock photography, stock video, vector images, and even a music library!
Basically, any image or concept you need, just search it there and you will be given a lot of results to choose from.
You can try Depositphotos here.
Pinterest Tools or Plugins for Your Website
Here are some widgets and extensions that I believe can make your experience on Pinterest much easier. Tools like these can help you build your social media online presence and more.
9. Shared Counts – Social Media Share Buttons
Shared Counts is a free social media share button WordPress Plugin you can place on your website or on your blog posts so you and your web visitors can easily share your posts on their own social media accounts.
Having social media share button tools can help increase your website traffic and engagement by helping your readers share your post on Pinterest (and other places). Without this, they would have to manually copy your link or save a photo from your blog and then manually upload it on their accounts or share it on Pinterest which can take a bit of time and hassle.
Shared Counts’ Included buttons: – Facebook Share Button
– Pinterest Pin Button
– Yummly Button
– Twitter Tweet Button (using the third-party Twitcount.com API)
– Email Sharing (with reCAPTCHA support to prevent abuse)
– Share Count Total
– Print Button
– LinkedIn Share Button
You can download Shared Counts here.
10. Pinterest Save Button
The Pinterest Save Button is a Pinterest extension you can install on Google Chrome or any of your browsers so that you can easily save ideas or inspiration anywhere on the web.
With this Save button, you do not have to save photos on your desktop and then reupload them to Pinterest (because that could get you reported for plagiarism or copyright). Instead, it lets you save the image with the proper website credited and you can save it on any of your Pinterest boards – as easy as that!
MiloTree is a great WordPress plugin and Pinterest tool that you can use to help you grow your Pinterest follower count by driving traffic to your Pinterest account from your blog or website.
It works by displaying pop-ups of your Pinterest account (or any other social media accounts) on your blog or website to get more followers and drive traffic to your account. And yes, this feature is also mobile-friendly.
MiloTree also offers analytics to track your follower growth through the plugin.
You can try a free 30-day trial before availing of their paid plans. Visit MiloTree here.
Pinterest SEO Tools for Keyword Research
If you want to start building a presence on Pinterest, you will need to have a good understanding of the Pinterest algorithm. And one thing that Pinterest gives the most importance to is keywords or SEO (Search Engine Optimization).
You have to remember that Pinterest is like Google in the sense that Pinterest is a visual search engine that heavily relies on keywords for the platform to understand what type of content you are posting and to which set of Pinterest audience your pins should get recommended to.
This is where Pinterest tools to help your SEO come in.
12. Pinterest SEO Traffic Secrets
I know, I know, I am promoting my own course but I am only doing it because I know that it can help you and my course can give you valuable information and strategies on Pinterest that not many people know and only successful business owners do.
Through Pinterest SEO Traffic Secrets, I will teach you how to treat Pinterest as a search engine and not just another social media platform. This is because if you want to drive traffic to your blog or website from your pins, your strategy should be based specifically for Pinterest search engine optimization.
In my course, I will be teaching you from scratch – from the basics of Pinterest, understanding your Analytics, how to create click-worthy pins to boost your Pinterest presence, to doing keyword research, and how to do Search Engine Optimization.
I also keep my course updated with the latest Pinterest algorithm and feature updates you can rest assured that you are always on top when it comes to the newest Pinterest trends.
Check out my Pinterest SEO Traffic Secrets program here.
Another SEO tool that helps with Pinterest keyword research is Semrush. You can search any kind of keyword and it will give you a list of relevant keywords to add to your Pinterest description and titles.
Semrush also has other features including content marketing, competitive analysis where you can monitor the rankings of your rivals or competition, on-page optimization, and more.
More of Semrush’s features include:
- Technical SEO audits
- analyze domain backlink profile
- Access over 24 billion keywords for 130 countries
- Get recommendations to improve your content to increase search rankings
- Draft, schedule, and post content on social media
- and more!
Try Semrush here.
14. Keywords Everywhere
Keywords Everywhere is a Chrome extension that helps you see monthly search volume and competition data from multiple websites of keywords that you are planning to use. By being able to see the search volume, you will be able to see the average of the total searches people have done for this keyword per month – this means you can easily determine which keyword is trending currently!
Keywords Everywhere also let you find long-tail keyword phrases with their accurate search volume, CPC, and competition data. And yes, they have a dedicated Pinterest metrics feature too!
Their Pinterest metrics include:
– Search Insights (Analysis of current SERP with lots of data)
– Trend Chart (last 12 months trend for this search query)
– Related Pins (Pin ideas related to this search query)
Install Keywords Everywhere here.
15. Pinterest Search Bar
Honestly, what better way to do Pinterest keyword research than on the Pinterest platform itself, right? Pinterest makes it easy for everyone to do keyword research – and that is just by taking full advantage of the Pinterest search bar!
Once you search a term on the Pinterest search bar, you will already be recommended with a list of relevant short and long-tail keywords you can use for your Pinterest titles and descriptions!
Another thing you may notice is that when you just click on the Pinterest search bar on desktop, you will see there fields that say “ideas for you” and “popular on Pinterest” with topics and keywords you can get ideas from.
Pinterest management does not have to be scary or overwhelming. In fact, you can manage your Pinterest by spending minimum energy and time with the help of these trustworthy and popular Pinterest tools! With these tools, you can easily stay active on Pinterest without being on Pinterest 24/7!
Furthermore, you can take advantage of these Pinterest tools to grow your Pinterest followers, website traffic, and your overall online business!
I’m Anastasia and I’m a full-time blogger, online entrepreneur, and Pinterest marketing strategist. I help digital entrepreneurs and bloggers drive targeted traffic from Pinterest either through my online courses or through Pinterest consultancy.